Marketing, Online

Potty Marketing with Humor

Or, Potty Humor Marketing.  Whichever.  It is incredible what copywriters will do to snaz up a basic item. Poo-Pourri My bestie, being a conscientious individual and a person who loves to have guests over and throws house parties, has invested a lot in this product for his bathrooms.  And as the company has come out… Continue reading Potty Marketing with Humor

Online

Make Your Emails Useful to Me, Please

Having gone to an all-inclusive for our Honeymoon, my husband (still get goosebumps writing that) and I secured another vacation for our anniversary. Now, he and I are constantly getting emails for sales and specials to take more vacations. Instead of this, wouldn't it make more sense to send us emails up-selling the vacation we're… Continue reading Make Your Emails Useful to Me, Please

Online

@BoingoMedia @PerrierJouet @movableink – I Tweeted for you, but did it help?

I just realized that my past three Tweets have been to help promote other businesses.  Why did I do it? For one of them, I tried to win something.  For another, I was helping to donate something. And for the other, I got a glass of wine for it. But was it effective for them?… Continue reading @BoingoMedia @PerrierJouet @movableink – I Tweeted for you, but did it help?

Media, Online

So I snuck into the OMMA conference…

...ok, so not really.  But they did stream it online and at that particular time at that particular day, there were no conference calls or feedback or research I had to do, and so I got to listen.  And while the panelists had great things to say, the conversation sparked a thought I had.  So,… Continue reading So I snuck into the OMMA conference…