Marketing, Social Media

Crisis PR and Reading Tweets

More than a month ago (yes, I’m a little behind) the local chapter of the American Advertising Federation hosted a Crisis PR Panel where they talked about what it takes to do Crisis PR in this ever changing world.  I was going to do a whole recap on it, but since I was the one… Continue reading Crisis PR and Reading Tweets

Marketing, Online, Social Media

FB Graph – Competitors should quake

Facebook is once again attacking once-not-so-much-competitors.  Their first battle was versus FourSquare, it has been in a fight with Groupon and Living Social, and now, it's gearing up for an epic match against Yelp and of all bohemoths, Google. If you've been living under a rock (or don't have Facebook, Mom) Facebook just launched a beta version… Continue reading FB Graph – Competitors should quake

Social Media, TV

Trends of 2012 and Projections for 2013

I know you all have Facebook, so have you taken the time to check out their page of trends? No? Okay, I put the good ones here. 🙂 I, too, posted a pic with a pug in a satellite dish this year.  Meet Linus, the Terminator. Did anyone else see this card prior to the… Continue reading Trends of 2012 and Projections for 2013

Leadership, Media, Social Media

Politics and Media

This past week was very politics-focused for me.  Luckily, not the normal office or club politics of my life, but "real politics."  I took a deep dive into what makes local politics tick in Orlando.  And the consensus among everyone running: advertising and social media are super critical to their campaigns. In my Leadership Orlando class,… Continue reading Politics and Media