Magazine, Out of Home

Creative Advertising, or Out of the Box, if you will

I spent most of the weekend putting together a presentation for a copywriting class I'm guest lecturing at this week.  Since I now work in the Out of Home industry, I'm focusing the lecture on copywriting in OOH.  I'll walk through what is OOH, how it's important in the mix, and examples on how the… Continue reading Creative Advertising, or Out of the Box, if you will

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