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Ads on the Road to Rishikesh

From Delhi we traveled four hours to Rishikesh, and along the way, we saw interesting transportation and interesting ads.  🙂

On some of the roads, we'd have to pull over for the driver to go to a building and pay for the toll.
On some of the roads, we’d have to pull over for the driver to go to a building and pay for the toll.  The first time we though he’d abandoned us, but luckily our lovely guide was their to explain the procedure.

Here are some pictures of the kinds of transportation we came across while driving the highways and inside of the small towns:

A colorful bus and a horse drawn trailer full of sticks.  There was no way to pass them for awhile.  And people tried.
A colorful bus and a horse drawn trailer full of sticks (and there were a lot of each that morning). There was no way to pass them for awhile. And people tried.
Motorized bicycles and scooters dashed in ad out of traffic.
Motorized bicycles, regular bicycles and scooters dashed in and out of traffic.
People road in the back of trucks all of the time.  And almost every over-sized vehicle asked everyone to honk their horns before, during, and after they were passed.
People rode in the back of trucks all of the time. And almost every over-sized vehicle asked everyone to honk their horns before, during, and after they were passed.  It was a very honky country.  At first it would annoy me because of how we in the US have been trained to handle honks: one must be doing something wrong, right?  Well, in India, honking was the way for everyone to know where everyone was as mirrors were irregular, cars were different sizes, and no one actually drove in the lanes painted on the roads.
This is a tractor.  It was on the major highway leading out of Dehli.  It was kind of slow.
This is a tractor. It was on the major highway leading out of Dehli. It was slow.
Horses were still a major source of transportation among the small towns.
Horses were still a major source of transportation among the small towns.

As we were taking pictures of all of the billboards we started to wonder how people could get their ads on them.  We finally found out mid-way of the trek.

Advertise here

Most women in India never showed their shoulders.  But I guess it was okay for advertising?
Most women in India never showed their shoulders. But I guess it was okay for advertising?
Speaking of not covering up, this public school had a naked guru on it.  They're allowed to be naked though.
Speaking of not covering up, this public school had a naked guru on it. They’re allowed to be naked though.
This public school had a giraffe.  I'm not sure why.
This public school had a giraffe. I’m not sure why.
More naked-ish guys.  They work out.
More naked-ish guys. They work out.
There were so many great ads about the problems with drinking and driving on the highways.  This was one of the better shots we could get.  The image is thinly drawn, which is never a best practice when designing a billboard.
There were so many great ads about the problems with drinking and driving on the highways. This was one of the better shots we could get. The image is thinly drawn, which is never a best practice when designing a billboard.
Old buildings were covered in advertising, like I've seen in Peru and Puerto Rico.  Hopefully this helped whoever owned the building.
Old buildings were covered in advertising, like I’ve seen in Peru and Puerto Rico. Hopefully this helped whoever owned the building.
There was so much construction happening in Northeast India that B2B advertising was prevalent.
There was so much construction happening in Northeast India that B2B advertising was prevalent.
Naked billboard.
Naked billboard.
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